WORLD REFUGEE DAY CAMPAIGN 2025
Created for Plan International, this digital awareness campaign aimed to humanise the refugee experience by asking audiences to consider the reality of sudden displacement through sharing the three things they would take in an emergency. The campaign also featured myth-busting content, refugee stories, and advocacy-led calls to action.
My role included campaign concept development and designing the visual system across motion graphics, quote cards, advocacy carousels, and digital assets.
